Editorial design
CURA of Sweden
One of the key projects I worked on during my internship at CURA was creating a user manual specifically tailored for their bestselling weighted duvet, Pearl Classic.
Brief and Challenges
The manual was to be used in CURA's German Amazon storefront and needed to communicate essential information clearly, be easy to navigate on both desktop and mobile, and reflect CURA’s premium and calming brand identity.
My responsibilities included developing the layout, selecting and refining typography, and building a clear visual hierarchy through composition and grid systems. Throughout the project, I aimed to create a balance between function and aesthetics, ensuring the manual was not only informative, but also visually engaging and brand consistent.
The final piece was a user-centered, aesthetically coherent document that balanced clarity with visual appeal.
